You may not know Paul Henare, but if you've watched games recently, you've seen a beloved strategy of his in action.

Orreco is the first athlete performance analytics firm to contract with Sportradar for the use of real-time NBA tracking data ...

Former NBA champion, Tristan Thompson, expects real-time prediction data to become a routine part of live sports coverage.

Boyd Bushman, a respected scientist who worked at Area 51 for Lockheed Martin, made a staggering deathbed claim that he had worked with aliens his entire life - and even had photos to prove it ...

Fast Company unveiled its '2025 Brands That Matter' list, and several organizations with sports business ties were featured.

Sky started running discounts for Black Friday around 7 November, marking out some of its deals as the "lowest ever price".

Scott Daughtry is on the Tennessee basketball staff as the director of strategy. He created an analytical model which helps the Vols build the roster.

Giannis Antetokounmpo and Victor Wembanyama are just two of the NBA’s stars missing games due to injuries, a problem that appears to be worsening. Players are running faster and farther than ever ...

New scientific findings come out every day. Often, people only learn about the researchers behind some of these discoveries years or decades later when they win a Nobel Prize. We think you should know ...

The Warriors hit the one month mark of the season with mileage numbers that look more like a national tour than an NBA schedule. Golden State already moved through nearly eleven thousand miles, a ...

The history of gambling and sports goes back over a century, including the White Sox throwing the 1919 World Series and Pete Rose receiving a lifetime ban for betting on games that he managed. Some of ...

The NBA is now digging deeper into a federal gambling investigation that has already led to multiple arrests, including Portland Trail Blazers head coach Chauncey Billups and Miami Heat guard Terry ...