Uniqode reports that effective QR Code placement boosts engagement by ensuring visibility, context, and ease of access for ...

Drug licensing authorities nationwide are now mandated to display a Quick Response (QR) code and toll-free number at all pharmacies. This initiative, ...

From their humble beginnings as tools for the automotive industry to being major players during the COVID-19 pandemic, QR codes have come a long way to become must-have tools for marketing and ...

Every November, retailers flood channels with bigger banners, bolder discounts, and heavier ad spend. The strategy draws crowds, but conversions? That’s where most campaigns stall. If anyone has ever ...

Every Black Friday and Cyber Monday, millions of shoppers unknowingly become test subjects in retail's largest behavioral experiment. Under the pressure of flash sales and ticking countdown timers, ...

Rajya Sabha nominated member Sudha Murty on Thursday made a strong pitch for recognising social innovators, arguing that ...