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MLB Investing in Women’s Softball League Backed by Soros, Patricof

(Bloomberg) -- Major League Baseball is investing in a women’s professional softball league, Athletes Unlimited Softball League, part of its plan to boost youth engagement in the sport. The ...
Reuters

MLB diving into women's professional sport with softball investment

NEW YORK, May 29 (Reuters) - Major League Baseball is making a big bet on the business of women's sport, announcing on Thursday its first significant financial investment in a women's professional ...
New Hampshire Public Radio

For the first time, MLB is investing in a women's professional softball league

As interest in women's sports soars, Major League Baseball is stepping up to the plate. For the first time, MLB is investing in a women's professional softball league. It launches tomorrow with a game ...
NPR

For the first time, MLB is investing in a women's professional softball league

Major League Baseball is branching out. It's investing in women's softball. It's an acknowledgement of the popularity of women's sports in the U.S. and could help jumpstart a sustainable league. As ...