Not long ago, few B2B companies had a marketing operations function. Today, this function is becoming an important facet of the marketing organization. The marketing operations function enables the ...

Across industries, the adoption of generative artificial intelligence (GenAI) has been a game changer for how we work. It has helped create efficiencies, streamline programs and boost employee ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As a fractional CMO, I’m often called in to help when a prospective client—usually an astute ...

Editor's note: This article originally ran on Len Penzo.com. It has been reprinted here with permission. This past weekend a good friend of mine told me that, after faithfully keeping a strict budget ...

Twenty-seven billion manats will be required for Azerbaijan to implement the strategic goals outlined in Strategic Road Maps for the National Economy and Main Economic Sectors. The amount, required ...

The road map aims to connect emerging technology with issues residents face. Smart Cities San Antonio, an initiative of the city’s Office of Innovation, has unveiled a new strategic road map in order ...

A recent e-mail from a reader: You wrote in Computerworld/Storage about building a storage strategy road map. The article illustrated the needs to develop a storage strategy road map but did not ...

As this wild year comes to a close, you may find it fruitful to take inventory of what transpired. What challenges did you face? What did you accomplish? What strengths emerged? What became apparent ...

As I write this column, the U.S. Bureau of Labor Statistics just released a bad jobs report and the stock market tanked. I’ll be honest, this news has me considering whether I should postpone ...

An investment strategy is your road map to your financial goals. Investing without an investment plan is like driving in a strange city with no road map or GPS. As other drivers zip past onto their ...